No installation
One QR code and the game starts in the browser. No app store, no account, no update to install.
Creative studio · since 2018
Turn your venue into a story people come to play.
Bespoke gamified visitor trails, escape games and treasure hunts, delivered as a web app: your visitors scan a code and play in their browser, installing nothing, in their own language.
200,000+players since 2018
100+trails created
0apps to install
15 citiesrun by us
They trusted us with their venues
- Musée des Beaux-Arts de Lyon·
- Musée d'Aquitaine·
- CHU de Rouen·
- Croix-Rouge française·
- Sète agglopôle méditerranée·
- Ville de Cherbourg·
- Villa Loupian·
- Jardin Antique Méditerranéen·
- Ville d'Agen·
N°01Our stance
Software gets filled in. A story gets written. We come to the site, we read the place, and we draw from it a game that will exist nowhere else, with its own characters, its own puzzles and its own art direction.
Writing, original illustration, game design, development, operation: all of it happens inside the studio.
N°02The product
What your visitor holds in their hand
A web app under your own name, with no download. Here is how it reaches your visitors:
1 · ScanA QR code at the front desk, on a label, on a poster.
2 · PlayThe game opens in the browser. A 3G connection is enough.
3 · ReturnThe trail lives all year round: statistics, seasons, updates.
European hosting · no personal data required to play · GDPR compliant by design
Musée des Beaux-ArtsLyon
Chapter I
Trapped among
Trapped among
the artworks
The museum closes in an hour. Eight paintings hold the same secret, and one of them is lying.
BeginNothing to install
Stepping into the story
Puzzle 5 / 8Room 12
The disc of
Anaximander
Align the letter engraved on the back of the frame with the constellation painted on the ceiling.
Your answer ···
A hint after three attempts
A puzzle born from the artwork
Unlocked21:04
The door opens
The Egyptian wing awaits. Three rooms, and the guard has not told the whole truth.
FRENESDE
The reward, and what comes next
Exclusive
Your script, your puzzles, your original illustrations. Nothing shared, no template recycled from one site to the next.
No limits
No cap on players, no cost per participant, no commission on your ticketing.
Reversible
Your domain, your content, your statistics. No proprietary lock-in, with a back office and training for your teams.
N°03What we create
Four formats, the same standard of writing
01
Gamified visitor trail
Letting visitors discover a venue, a collection or a whole area through play, entirely self-guided, with no staff tied up.
02Bespoke escape game
A plot to solve, outdoors or in your galleries, calibrated for your audience, your opening hours and your conservation constraints.
03Bespoke discovery trail
A scripted route that gets people walking, looking and coming back. From the site survey through to going live.
04Large-scale treasure hunt
A high-capacity event, a prize, a single winner. Logistics, safety and public-space policy included.
N°04Our work
Trails that are up and running, and that you can go and play
The clients are named, the games are live, and several are renewed year after year. A selection from more than a hundred trails created.
Museum · Lyon
Musée des Beaux-Arts de Lyon
“Piégés dans les œuvres”: a self-guided escape game played in the galleries, co-written with the interpretation team and fully audio-narrated by professional actors.
Live since February 2025
Museum · Bordeaux
Musée d'Aquitaine
“Les Voyageurs du Temps”: an audio-narrated trail through the permanent collections, from prehistory to the 19th century.
Renewed since 2024
Regional · 3 heritage sites
Sète agglopôle méditerranée
Three trails tied together by a single thread and narrated by Ginette the genet, the area's mascot: musée de l'Étang de Thau, Villa Loupian, Jardin Antique Méditerranéen.
Partnership renewed every year since 2023Public body · Tendered contract
CHU de Rouen
50 to 120 players at once
A bespoke web trail through the buildings, played at every induction session for new arrivals. The organisation's values and history are built into the game, without ever weighing down the fun.
Recurring sessions · multi-year contract 2025-2027Events · Drheam Cup 2024
Ville de Cherbourg
1,000+ players in 5 days
A free urban trail linking the race village to the town centre, with a game master on site.
A game master on site for five daysTraining · since 2022
Croix-Rouge française
Narrated by Henry Dunant
The induction trail followed by every first-aider in training in the Paris region, on the Montrouge campus.
Active partnership, national rollout under reviewAnd in the field
15 cities of our own
Our own games, every day
From Bordeaux to Lille, we run our own urban escape games: we design experiences we know how to keep alive.
Bordeaux, Lyon, Nantes, Toulouse, Rennes…Also: a heritage chatbot for the Ville d'Agen, a data escape game designed for a French government ministry, and a 360° immersion demonstrator with no app built on Google Street View.
N°05In their words
Visitors are delighted to discover these three heritage sites in a different way. The writing is fun, and it gives players a unique experience that has been very well received.Marie-Laure G.Heritage guide and events officer, Sète agglopôle méditerranée
It is perfect, the feedback is very positive, and the participants are delighted every time.Jeanne S.Head of recruitment and internal mobility, CHU Rouen Normandie
Excellent feedback from every participant, and a smooth, enjoyable creative process with the team. We will do it again.Cyrielle M.Events project manager, Ville de Cherbourg
They look at the artworks, not at their phones.
That is the rule we set ourselves on every script. The screen is there to narrate, to guide and to confirm. What there is to see stays in front of the visitor's eyes, never in their hand.
N°06The method
Four phases, fixed dates, evidence
I
Site survey
We come to you: your spaces, your works, your operating constraints, your audiences. Nothing gets written before we have walked the place.
II
Writing and art direction
An original script, puzzles anchored in the real place, illustrations drawn in-house. You sign off at every milestone.
III
Development and testing
The web app is built, then tested with real players on site. We tune the difficulty in the field, not at a desk.
IV
Training and operation
Your teams are trained, the back office is yours, and so are the statistics. Maintenance and seasonal updates are optional.
One integrated studio, not a chain of subcontractors
Every craft involved lives inside the studio. The person you talk to is the person who builds, and nothing is lost between a writer here and a developer somewhere else.
Writing and scriptingOriginal illustration, drawn by handGame designWeb developmentAudio productionEnglish translation reviewed by a native speakerPublic procurement administration
N°07Who we work with
Every kind of venue has its own constraints. We know them.
Museums and heritageGamifying the visit without betraying the collections, co-written with your interpretation teams.
Tourist boards and destinationsA multilingual trail that lengthens the stay, can be measured and is renewed each season.
Cities and local authoritiesHelping residents and visitors alike rediscover local heritage, beyond the walls.
Archaeological sites and monumentsMaking what has vanished legible, lengthening the visit, giving a reason to come back.
Companies and institutionsInduction, team cohesion, awareness-raising: play in the service of an objective, as at CHU de Rouen or the Croix-Rouge.
Town centres and retailersBringing residents into the shops, with a scheme the retailers make their own.
N°08Pricing
We publish our price ranges. Nobody else does.
You know before the first meeting whether we fit your budget. These figures cover the complete creation: site survey, writing, art direction, development, testing with real players and training for your teams.
Signature trail
€15,000 to €30,000
- One scripted, illustrated trail
- Puzzles anchored in your venue
- Two languages
- Field testing and training
- Attendance statistics
Large-scale experience
€30,000 to €60,000
- Multiple trails or high capacity
- Actors' voices, audio, physical props
- Three languages or more
- Launch event
- Communications support
Programmes and site networks
€60,000 and above
- Multi-site rollouts
- Multi-year schemes
- Support for public buyers
- Impact measurement
Every project can come with an annual operating contract: European hosting, maintenance, seasonal updates, statistics and minor changes within 48 hours.
French public buyers: you can commission us without a competitive tender
Under article R. 2122-9-1 of the French public procurement code, a purchase qualified as innovative can be awarded directly, up to €100,000 excluding tax, with no competitive process. We provide the justification note to attach to your file. And when the formal procedure does apply, we answer it: our latest technical proposal scored 10 out of 10.
N°09Frequently asked questions
What people ask us before signing
Do you need to install an app to play a Hunting Town Studio trail?
No. The visitor scans a QR code or opens a link, and the game starts in their phone's browser. No installation, no account, no app store. A 3G connection is enough, and the trail exists in the visitor's own language.
How much does a bespoke gamified visitor trail cost?
Our ranges are published: €15,000 to €30,000 for a signature trail, €30,000 to €60,000 for a large-scale experience, and above that for multi-site and multi-year programmes. The figure depends on the number of trails, the languages, the audio production and the physical props: you get a range from our very first exchange.
How long does it take to create a trail?
Two to six months depending on scale, in four phases: site survey, writing and art direction, development, then testing with real players before training your teams.
Can a local authority or a museum commission us without a competitive tender?
Yes, in France. Under article R. 2122-9-1 of the French public procurement code, a purchase qualified as innovative can be awarded directly, up to €100,000 excluding tax, with no competitive process. We provide the justification note to attach to the file. And when the procedure does apply, we answer it: our latest technical proposal scored 10 out of 10.
Who owns the game once it is delivered?
You do. Your domain, your content, your attendance statistics. Our projects are reversible, with no proprietary lock-in, with a back office and training for your staff: you stay independent after delivery.
Does it work for large groups?
It is measured in the field: 50 to 120 people play at once in every session at CHU de Rouen, more than 1,000 players took part over five days in Cherbourg, and our large-scale treasure hunts set off up to 500 players at the same time.
Is it GDPR compliant?
Yes, by design: European hosting, no account or personal data required to play, anonymous attendance statistics, and a minimal retention period agreed with your data protection officer. We already work with public hospitals, where the requirement is at its strictest.
Let's talk
Tell us about your venue.
Describe the place and what you expect from the visit. We reply within forty-eight working hours, with a first reasoned opinion and a budget range.
Or directly: [email protected] · +33 6 76 95 52 72 · Agen, France